NAMES AND BRANDING LAB
Jannice Wong
“Brand Name, Logo Shape, and Product Gender Congruence” (2024)
Ricky Bhatti
“Name Lingo Web App” (2024)
Valeria Garcia Palma
“The Evolution of Masculine and Feminine Brand Personalities Over Time” (2024)
Jasmine Dang
“Congruence Between Brand Name, Logo Shape, and Target Market Gender” (2025)